Ericsson
Road Show

Overview

Cactex Media partnered with Ericsson to create the Imagine Live North America Tour. We designed, fabricated, and delivered a mobile road show to travel throughout the U.S. and Canada, enabling client interactions with Ericsson's hardware solutions.

Concept

Ericsson needed a flexible design to create a personalized experience for their clients. We used our skills in 3D, animation, customer engagement, and design thinking to develop a solution in Ericsson’s voice and brand.

Coordination

We took our designs from conception to reality. We designed, fabricated, and customized a BizBox unit that met all of Ericsson’s requirements, and delivered this road-ready experience on time and on budget.

Delivery

The Imagine Live North America Tour inaugural event was a ribbon-cutting ceremony at Ericsson's North American headquarters. Hundred of employees attended to tour and experience the hardware, solutions, and demos.

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